A lot of people want to know how to be a graphic designer for film. You want to know how to be a great one.
Graphic design for film + tv is a weird and wonderful job, but it’s a demanding one as well. How do film designers prepare themselves to replicate all of the different eras of design, for ✨all✨ of the different print and digital applications, all on supertight deadlines in a constantly shifting industry?
If you see it on screen, that means someone had to make it. The trick to becoming that someone is another story entirely.
The online school for start-to-finish film graphics job training.
A Graphic Designer Made That: How to be a Graphic Designer for Film + Television is a brand new, two-part online masterclass designed to tackle all your hard-to-answer questions about building a successful film graphics career.
Part 01: DOING the Job
Part 02: GETTING the Job
Psst. Are you brand-spanking-new to the world of film graphics? Check out Film Graphics 101!
No more goin' solo ✸
No more goin' solo ✸
The film industry likes to guard its secrets – but we’re working on fixing that.
I’ll cut to the chase: Hollywood is a tough town. Graphic design for film is a weird and wonderful job – but showbiz is a fickle industry, and it’s famously hard to break in.
Once you are in, the hard work doesn’t stop. You can spend YEARS (like I did) trying to work out how to become a competitive, sought-after graphic designer that film bosses want to hire. But here’s pep talk #1: Despite the challenges, I love this job. There IS a method to doing it all, and doing it well.
Getting your first film job is just the beginning. The real trick? Becoming the designer film bosses want to hire again.
What will I learn in Part 01?
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Section 1: Who is Gina?
Section 2: What You’ll Learn in This Course
Section 3: How to Get the Most From This Course
Section 4: How I (Personally) Discovered This Weird, Wonderful, and Demanding Job
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DOWNLOAD: Course Syllabus
DOWNLOAD: Course Glossary
DOWNLOAD: Course Resource Lists
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Section 01: Job Overview – What does a graphic designer for film + T.V. DO?
Section 02: What kind of graphics might you make?
Section 03: Is this job easy / hard / worth it?
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DOWNLOAD: The Graphic Designer’s Job Description
QUIZ: The Graphic Designer’s Job Description
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Section 01: What does the Art Department Do?
Section 02: Who's In The Art Department?
Section 03: Beyond The Art Department – Who Else Will I Work With?
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DOWNLOAD: The Art Department Cheat Sheet
QUIZ: Who’s Who in the Art Department (and Beyond)?
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Section 1: Working to Scripts and Schedules
Section 2: Research & Information Gathering
Section 3: Creative Freedom™ – When You Have It And When You Don't
Section 4: Developing Designs – Shifting Your Design Thinking
Section 5: Developing Designs – Using Typography Well
Section 6: Developing Designs – Color and Camera
Section 7: Pitching, Approvals, and Revisions
Section 8: Legal & Clearances
Section 9: Making it REAL: Preparing Artwork for Fabrication
Section 10: The Secret to Crushing It? Staying ORGANIZED Through The Chaos
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HOMEWORK: Break Down a Sample Script and Schedule
DOWNLOAD: Design Process Flowchart
DOWNLOAD: Graphics Breakdown Template, Sample Script, & Sample Schedule
DOWNLOAD: Legal & Clearances Handout
DOWNLOAD: Sidebar re: Handmade Graphic Props
DOWNLOAD: Fabrication Preflight Checklist
DOWNLOAD: The Graphics Email Handbook (Email templates for all the things.)
DOWNLOAD: Musings on Managing Graphics Workload
DOWNLOAD: Stay Organized with a Sticky-Note Calendar (Template and Instructions)
DOWNLOAD: File Folders and File Templates
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Section 01: Core Skills for Film + Television Designers
Section 02: Credentials and Education Requirements
Section 03: Tools of the Trade – What is / What’s in a Kit?
Section 04: What To Do When You Don’t Know What To Do
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DOWNLOAD: The Essential Graphic Design for Film Starter Kit
DOWNLOAD: The First Day of Work Checklist
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In this pre-recorded video walkthrough, we’ll put all the pieces together. From breaking down a script to setting up files for print, you’ll get to see all the stages of the Design Process implemented in real-time, on a real graphics project. Afterwards, you’ll get to work on your own portfolio pieces!
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DOWNLOAD: Sample Print and Fabrication Files
PORTFOLIO ASSIGNMENT #1: Create a government-issued propaganda notice warning citizens of ⚡️imminent danger⚡️
PORTFOLIO ASSIGNMENT #2: Create signage, window dressing, and graphic props for a (struggling) 1980’s camera store 📸
PORTFOLIO ASSIGNMENT #3: Replicate a 1944 U.S. patent document for a groundbreaking invention 🔬
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Section 01: Congrats, Grad!
Section 02: What’s Coming in Part 02?
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DOWNLOAD: Course Completion Badge
SURVEY: Course Debrief & Testimonials
And anything else you’d like to know.
I’ll be available in the course Discord community and lesson discussions for all your extra hard-to-answer questions.
While Part 01 covers DOING this job, Part 02 (coming soon) will unpack everything you ever wanted to know about GETTING this job. Check the FAQ section for more details!
STUDENTS SAY:
Finally, an online course to tackle all your hard-to-answer questions.
Navigating the film industry can be overwhelming and mystifying. How do you get this job? More importantly, once you have it, how do you DO this job?
Once upon a time, I asked you all to send me your biggest questions about working as a graphic designer in the film industry and got hundreds of questions in return.
In this course, we’re going to TACKLE. IT. ALL. Straight down to the nitty-gritty, no stone left unturned.
9+ Hours of lesson videos, assignments, and bonus goodies.
Complete Part 01 at your own pace, plus lifetime access to any and all updates to the course content.
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9+ hours of video lessons
20+ Downloadable handouts, template files, cheat sheets
3 Portfolio Assignments
2 Quizzes
Lots of extra credit challenges
All in ONE globally accessible film graphics masterclass
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Find magic in the mundane while you create a series of government-issued propaganda notices warning citizens of imminent danger.
Learn to tell stories through graphics as you design signage, window dressing, and graphic props for a struggling mom-and-pop store.
Practice your forgery skills and re-create a 1944 U.S. patent document from a real-life reference.
Share your work to our Discord community for feedback!
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Resource lists, Worksheets, Checklists
Lingo Glossary
File + Folder Templates
The Graphics Email Handbook
and more!
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All students will have access to the brand new course community on Discord!
In this wild, tight-knit industry that is RUN by “who you know”, there’s NO substitute for building real connections with future industry friends and colleagues who are riding the same wave as you.
Ask questions, share resources, get portfolio feedback and practice your networking skills with a community of future film designers from around the world.
A Discord community for the industry that’s built on relationships.
All students who enroll in Part 01 of the course will have instant access to our brand-new, private Discord community. Introduce yourself, get feedback on your work, ask questions, share resources, and make new friends.
In this wild, tight-knit industry that is RUN by “who you know”, there’s no substitute for building real connections with future industry friends and colleagues who are riding the same wave as you.
And who knows…maybe we’ll have some special film industry guests pop in from time to time! 🌴🎥⭐️
→Self-paced video lessons
→ Tons of downloads and goodies
→ Fun and private course community
This course is for you if:
✸ You want to turn your passion for film graphics into a career but have no idea where to start
✸ You want to learn how to *get* this job AND how to be a graphic designer your film bosses will love
✸ You’re tired of Googling in a vacuum and want to grow with a community of film designers
✸ You want honest, actionable information about building a career in the fickle film industry
✸ You already have a few credits under your belt, (yay!) but want to level-up your job offers…
We’re gonna clear a few things up:
✸ Know who you’ll be working with and what to expect from a day in the working life of a graphic designer for film
✸ Learn how to take a film graphic through its entire lifecycle – from assignment to execution and every nitty gritty stage in-between
✸ Understand which skills, tools, and credentials are required for the job (and which ones aren’t!)
✸ Complete a series of design projects that’ll get your work noticed by your future film bosses and colleagues
✸ Anchor your film career to a systematic workflow, my secret weapon to becoming a graphic designer that film bosses will love (and hire!)
✸ Network and grow with the next generation of film graphic designers in a fun + friendly Discord community
✸ Confidently network with film industry professionals backed by your portfolio and understanding of this job
✸ Demystify film industry access, unpack the American film union system, and learn how to advocate for yourself as you build your career
✸ Get all the info you need to make an educated decision: Is working in the film industry the right career for you?
Made by Gina Alessi: an American graphic designer for film + television.
I am a graphic designer with work you’ve (hopefully) seen on Apple TV+, Netflix, FX Networks, and more. I have over 8 years of experience in the U.S. film industry and designs featured in 40+ shows and commercials. In my years navigating the rigors, rewards, and pitfalls of a Hollywood career, I’ve become a passionate advocate for this craft, the humans who do it, and those who will do it next.
I have always loved pursuing big, ambitious goals. Like working in film – a goal I set at the bright-eyed age of 11. Then, I ran off and became a graphic designer instead. When I figured out I could merge my love of graphic design and my long-time goal of working in film, I was ALL IN without a second thought. Figuring out how to GET this job was tough. Once I landed that first film graphics gig, I thought the hard part was over.
But I quickly learned that my dream was now also my JOB. I had bosses to answer to, deadlines to meet, industry politics to navigate and soo much to figure out.
There was no easy-to-learn, standardized process for getting this job done and getting it done well – so I made one. And then I made A Graphic Designer Made That: How to be a Graphic Designer for Film and Television to help others launch their creative film careers and launch them on the right foot.
“I am grateful to have the opportunity to work alongside Gina in this industry. She is an expert in our craft, and her course, A Graphic Designer Made That: How to be a Graphic Designer for Film + Television is brimming with valuable insights and tips that can only be gained through extensive experience in this often gate-kept career.”
Sarah Stimpson, Graphic Designer for Film
Project Artemis (Lead Graphic Designer, AppleTV+), Manhunt (AppleTV+), The First Lady (Showtime)
Ready to join the course?
Choose your tuition plan. Prices are in USD.
5 Payments of $170/month
Totaling $850 for Part 01. Lifetime access to the course + community.
Pay in full $850 $750 (14% off!)
Save $100 off Part 01 when you pay in full. Lifetime access to the course + community.
Psst: That’s less than the in-state tuition for a 3-unit class at my alma mater, Cal State Fullerton. (Go Titans!) If you go all the way with this career path, union graphic designers for film in the US will make back their investment in 1-3 days on the job. 😎💰
Not sure if you’re ready for the masterclass? Enroll in Film Graphics 101!
FAQs
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A Graphic Designer Made That: How to be a Graphic Designer for Film + Television is a pre-recorded, online course composed of multiple chapters, quizzes, portfolio assignments, and extra goodies. Students will be encouraged to complete the course at their own pace.
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The course will be split into TWO parts: Part 01 will cover everything you want to know about DOING The Job, while Part 02 will cover GETTING the job.
Each part will be composed of multiple chapters, which are further broken down into chapter sections. Students will also receive exclusive access to an online course community, as well as portfolio assignments, worksheets, downloads, resource lists, and more!
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Yes! This course was split into two parts so you can sign up for the content that meets you where you’re at.
When Part 02 opens for enrollment, students will have the option to purchase just one part of the course if they wish, or bundle Part 01 and 02 together for the full experience.
In the meantime, all students who enroll in Part 01 will receive a coupon to access bundle pricing when Part 02 becomes available.
Not sure which part to enroll in? Email me.
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Part 01 covers everything you ever wanted to know about DOING The Job. Check out the full course curriculum above!
Part 02 will cover everything you want to know about GETTING The Job, including:
How Do I Find a job
What Am I – Employee or Freelancer?
Finding and Joining a Film Union
How to Meet Film People When You Don't Know Any
Location, Location, Location (Where do U.S. Film Graphic Designers live?)
The Film Crew Lifestyle: The Good, The Bad, and the Unbelievable
Tips to Manage Workload, Workplace Stress, and Work/Life Balance
Portfolio Building, Interviews, & Getting Hired
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Building an online course of this magnitude takes a lot of time (especially in-between busy film crew schedules!) I’m excited to announce that Part 01 is officially LAUNCHED, live, and open for enrollment. More information on Part 02 to come at a later date.
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You’ll be prompted to set up your student login and you’ll automatically have access to all of the content in your student dashboard.
You will also get an email invitation to our brand-new Discord community when you pre-order Part 01. Share your work, ask questions, and make new friends. I’ll be hanging out there too!
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This course (especially Part 01) is for ANYONE who is interested in learning about this career path in detail. Are you a seasoned designer ready to make the jump? A student seriously considering the idea of design for film as a potential career? A production designer or art director who wants to better understand the role of graphic designers in their Art Department? You’re in the right place.
This is not a “how to do graphic design” course, nor is it a computer skills course that teaches students how to use design software. There are plenty of other resources out there that teach about that!
While we do cover some design theory basics, having at least a beginner-level understanding of graphic design skills and softwares will help you make the most of the experience and portfolio assignments.
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Nope! It IS good to know that there are some differences in how films are produced in different geographic areas, as well as differences in the rules and regulations that govern the industry in one country versus another.
This course is taught from the perspective of a graphic designer working in the United States. However, the majority of the concepts we will discuss in Part 01 are applicable to all graphic designers for film, regardless of your geographic location!
Meanwhile, Part 02 does focus a little bit more specifically on the American film industry since we’ll be digging into the nitty gritty of finding jobs and getting hired in the US film system.
If you’re not sure which part to sign up for, just shoot me an email!
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One thing I quickly learned when I started my film design career is that there isn’t any kind of standardized creative process between film graphic designers. When you ask Designer A how they accomplish a certain task, they might have one answer, but if you ask Designer B, they’ll tell you something completely different.
That’s all well and good for the creative half of this job. Our differences are what makes our work so diverse and interesting! But when it comes to the practical side of things, just wingin’ it can make things messy – and quick.
Working in film is demanding enough on its own. Adding disorganization and haphazard communication to the mix can lead to workload overload, missed deadlines, vendor headaches, and frustrated teams. I call that the Danger Zone (and trust me – we don’t want to end up there!) I developed my design process after years of trying things, refining, receiving feedback, and refining some more.
When we add a little structure to our creative process, we make more room to create wonderful things that delight both our audiences and our bosses!
I created this course to give incoming graphic designers an efficient, repeatable, systematic workflow to help launch creative film careers on the right foot.
If you’re a designer who has recently broken into the industry, you may find yourself wanting to deepen your understanding of this role or level up your portfolio.
And if you’re finding yourself stuck in the Danger Zone, it might be time to overhaul your workflow – Part 01 of this course is here to help!
More questions? I’m happy to chat over email.